Playbook Supplement Jan-Mar

2023 Balloon Playbook Supplement January March 2023

What’s New!

NEW Stand-Up Numberz 52"–54" PACKAGED EASY-FILL: 1 in ! ation point Order in multiples of 1.

0 40420-36 Qty Ord ______ 1 40421-36 Qty Ord ______ 2 40422-36 Qty Ord ______ 3 40423-36 Qty Ord ______ 4 40424-36 Qty Ord ______ 5 40425-36 Qty Ord ______ 6 40426-36 Qty Ord ______ 7 40427-36 Qty Ord ______ 8 40428-36 Qty Ord ______ 9 40429-36 Qty Ord ______ SILVER

0 40420-36WG Qty Ord ______ 1 40421-36WG Qty Ord ______ 2 40422-36WG Qty Ord ______ 3 40423-36WG Qty Ord ______ 4 40424-36WG Qty Ord ______ 5 40425-36WG Qty Ord ______ 6 40426-36WG Qty Ord ______ 7 40427-36WG Qty Ord ______ 8 40428-36WG Qty Ord ______ 9 40429-36WG Qty Ord ______ WHITE GOLD

NO HELIUM In ! ate with enclosed straw, hand pump, or electric air in ! ator.

Package includes: • Balloon • Instructions

• (4) Stakes • (4) Base Anchors

available in Silver + White Gold

Customer #: Store #: Phone #: Contact Name:

Call 800-241-2094 + Fax 800-880-9759

Pricing re ! ects current market conditions and is subject to change without prior notice.

C4354_2022

All items displayed are protected by copyright. Copyright © 2022 burton + BURTON ® . All rights reserved. Copyright © 2022 b + B ® . All rights reserved. Copyright © 2022 Flowers, Inc. Balloons ® . All rights reserved. Copyright © 2022 ! b ® . All rights reserved. No part may be reproduced without permission from burton + BURTON ® . burton + BURTON ® cannot be responsible for any typographical errors or omissions. The liability of burton + BURTON ® for defective merchandise is limited to the replacement of said merchandise, not any losses incurred due to the failure of the product. Orders subject to acceptance in Bogart, Georgia. Calls may be monitored for quality assurance. Products featured may hold either licensed trademarks or trademarks owned by burton + BURTON ® .

2

Merchandising–Registers

Suggestions Character Licenses All Months

Suggestions Seasons/Trends/Movies

TYPE important suggestio ns. TYPE TYPE balloon. This will allow you to focus on the most NOTE : You may use any approved coordinati ng shapes and standard balloons For stores with fewer registers, focus on the ranking TYPE shown above each

January 2023

#1

#2

#1

#2

CHARACTER-GIRL MINNIE MOUSE

CHARACTER-GIRL DISNEY PRINCESS

JANUARY–MID-FEB VALENTINE'S DAY

JANUARY–MID-FEB VALENTINE'S DAY

TYPE ITEM PCS

ITEM PCS

TYPE

ITEM PCS

TYP

TYPE

ITEM PCS

TYPE

ITEM PCS

STANDARD 50043-18 4

STANDARD 49779-18 4

STAND

STANDARD 67504-18 4

STANDARD 67494-18 4

STANDARD 40321-18 4

TYPE

ITEM PCS

TYPE

ITEM PCS

ITEM PCS

February 2023

STANDARD 67504-18 4

STANDARD 67494-18 4

STANDARD 40321-18 4

#3

ITEM PCS TYPE TYPE ITEM PCS S 50043-18 4 STANDARD 49764-18 4 CHARACTER-GIRL FROZEN T E ITE

TYPE

ITEM PCS ITEM PCS I

TYPE ITEM PCS ITEM PCS

ITEM PCS TYPE

ITEM

TYP

I

TYPE

ITEM PCS

TYPE

STANDARD 50043-18 4 STANDARD 67494-18 4 78681

STANDARD 49779-18 4 STANDARD 40321-18 4

STANDARD 50042-18 4 ST

STAND STANDARD 49779-18

STANDARD 40028-18 4

STANDARD 67504-18 4 40 6-

#1

#2

FEBRUARY

FEBRUARY

SUPERBOWL–2/12/22

MARDI GRAS–2/23/23

TYPE

ITEM PCS

TYPE

ITEM PCS

STANDARD 40506-18 4

STANDARD 78681-18 4

#1

MICKEY MOUSE CHARACTER-BOY

TYPE

ITEM PCS ITEM PCS I TYPE

TYPE

ITEM PCS

TYPE T E ITEM PCS ITEM PCS ITE S 50042-18 4 TYPE STANDARD 48785-18 4 ST

TYPE ITEM PCS

ITEM

I

ITEM PCS

TYPE

TYPE

ITEM PCS

TYPE

March 2023

STANDARD 50042-18 4 STANDARD 78681-18 4 40337- 8

STANDARD 40028-18 4

STANDARD 40028-18

STANDARD 40506-18 4 A667180-18

STANDARD 50043-18 4

STANDARD 49779-18 4

STANDARD 49764-18 4

TYPE

ITEM PCS

TYPE

ITEM PCS

STANDARD A667180-18 4

STANDARD 40337-18 4

#1

#2

#2

#3

PAW PATROL CHARACTER-BOY

CHARACTER-BOY

MARCH

MARCH

SPIDERMAN

ST. PATRICK'S DAY

INTENATIONAL WOMEN'S DAY

TYPE ITEM PCS

ITEM PCS

TYPE

ITEM PCS

TYPE

ITEM PCS

TYPE

ITEM PCS

TYPE

STANDARD 50042-18 4

STANDARD 40028-18 4

STANDARD 48785-18 4

STANDARD A667180-18 4

STANDARD 40337-18 4

3

Merchandising – Bakery Coordinating Balloon Suggestions

Note: You may use any approved coordinating shapes and standard balloons

TYPE

ITEM PCS

TYPE

ITEM

January 2023

SHAPE 67078-26 1 STANDARD 61995-18 4

SHAPE 33146-36 STANDARD 33138-18

VALENTINE'S DAY JANUARY–MID-FEB

VALENTINE'S DAY JANUARY–MID-FEB

TYPE

ITEM PCS

TYPE

ITEM PCS

SHAPE 67078-26 1 STANDARD 61995-18 4 ITEM PCS

SHAPE 33146-36 1 STANDARD 33138-18 4 ITEM PCS YPE

TYPE

TYPE

ITEM PCS SHAPE 40506-26 1 STANDARD 0506-18 4

SHAPE 67078-26 1 STANDARD 61995-18 4 February 2023

SHAPE 33146-36 1 STANDARD 33138-18 4

March 2023

TYPE ITEM PCS SHAPE 40506-26 1 STANDARD 40506-18 4

TYPE ITEM PCS SHAPE 40506-26 1 STANDARD 40506-18 4 SUPERBOWL–2/12/22 FEBRUARY

TYPE ITEM PCS SHAPE 49330-26 1 STANDARD 33083-18 4 ST. PATRICK'S DAY MARCH

4 4

Top Selling Licenses

TOP BOY LICENSES

TOP GIRL LICENSES

RANK

Character/License MICKEY MOUSE

RANK

Character/License MINNIE MOUSE DISNEY PRINCESS DISNEY FROZEN

1 2 3 4 5 6 7 8 9

1 2 3 4 5 6 7 8 9

PAW PATROL SPIDERMAN AVENGERS POKEMON

HELLO KITTY BABY SHARK

SUPER MARIO BROS

SESAME STREET

DESPICABLE ME / MINIONS

PEPPA PIG

STAR WARS

LITTLE MERMAID MY LITTLE PONY

JUSTICE LEAGUE JURASSIC WORLD

10

10

ENCANTO

Based on industry-wide sales .

5

Top Selling Standard Balloons

• Stores should have some, if not ALL, of these designs available, at all times.

ANNIVERSARY A61876-18 Order in multiples of 6.

BABY A67063-18 Order in multiples of 6.

BABY A67064-18 Order in multiples of 6.

CONGRATS 4036-18 Order in multiples of 6.

BIRTHDAY A67035-18 Order in multiples of 6.

BIRTHDAY A67039-18 Order in multiples of 6.

GET WELL A61884-18 Order in multiples of 6.

GET WELL 4034-18 Order in multiples of 6.

BIRTHDAY A61827-18 Order in multiples of 6.

BIRTHDAY A61882-18 Order in multiples of 6.

BIRTHDAY A67024-18 Order in multiples of 6.

BIRTHDAY A61825-18 Order in multiples of 6.

BIRTHDAY A61979-18 Order in multiples of 6.

BIRTHDAY A61484-18 Order in multiples of 6.

BIRTHDAY A67026-18 Order in multiples of 6.

BIRTHDAY A67051-18 Order in multiples of 6.

BIRTHDAY 4022-18 Order in multiples of 6.

BIRTHDAY 78406-18 Order in multiples of 6.

I LOVE YOU 1131-18 Order in multiples of 6.

THANK YOU A67061-18 Order in multiples of 6.

6

Top Selling Oversized Shapes

• Stores should have some, if not ALL, of these designs available at all times.

17” BIRTHDAY DIAMONDZ® 49405-18 Order in multiples of 5.

31” BIRTHDAY SHAPE 67038-26 Order in multiples of 5.

32” BABY SHAPE 67028-26 Order in multiples of 5.

32” BABY SHAPE 67029-26 Order in multiples of 5.

16” BIRTHDAY ORBZ® 49908-18 Order in multiples of 5.

16” BIRTHDAY ORBZ® 49753-18 Order in multiples of 5.

36” BIRTHDAY SHAPE 67050-36 Order in multiples of 5.

36” BIRTHDAY SHAPE 67034-36 Order in multiples of 5.

22” BIRTHDAY BUBBLES® 22157-26 Order in multiples of 3.

32” BIRTHDAY SHAPE 67023-36 Order in multiples of 5.

35” BIRTHDAY SHAPE 67040-36 Order in multiples of 5.

7

Top Selling Oversized Shapes

• Stores should have some, if not ALL, of these designs available at all times.

16” BIRTHDAY ORBZ® 49907-18 Order in multiples of 5.

16” BIRTHDAY ORBZ® 49446-18 Order in multiples of 5.

25” BIRTHDAY ANGLEZ® 49518-26 Order in multiples of 5.

27” BIRTHDAY SHAPE 67047-26 Order in multiples of 5.

40” CONGRATS SHAPE 67077-36 Order in multiples of 5.

16” CONGRATS ORBZ® 49976-18 Order in multiples of 5.

16” BIRTHDAY ORBZ® 49489-18 Order in multiples of 5.

33” UNICORN SHAPE 48876-36 Order in multiples of 5.

16” GET WELL ORBZ® 49548-18 Order in multiples of 5.

28” GET WELL SHAPE 49998-26 Order in multiples of 5.

30” GET WELL SHAPE 67036-26 Order in multiples of 5.

27” SUN SHAPE 67052-26 Order in multiples of 5.

16” GENERAL ORBZ® 48078-18 Order in multiples of 5.

8